You’re putting your home up for sale and you’re not sure if you want to hire a real estate agent or not. It can be a difficult decision, especially when a privately sold home seems to promise more money in your pocket. Additionally, there is the lure of taking control of the sale, being your own mediator. However, selling a home is not always as easy as it seems. There are some cases when hiring a real estate agent can actually save you time & money, contrary to what might be expected. Below is a short list of reasons why going with a real estate agent might be a good idea for you.
Reason #1: They relieve stress. A little more stress in your life might not seem too upsetting, but the truth is stress is a major cause of illness, and a serious determent to quality of life. Selling your home can amount to an enormous hassle over time. Letting a professional take over that job for you can be a serious relief.
Reason #2: They’re efficient. A good realtor will be able to attract buyers to your home at a time when it seem like it might be impossible. Attracting buyers is not nearly as easy as it may appear. A real estate agent’s job, however, is to make sure that your home gets buyers, and they can be remarkably efficient when put to this task.
Reason #3: They know their legal documents. If there’s anything that’s most overlooked by people thinking about privately selling their homes. The truth is, there is a certain amount of documentation required when selling your home, that will prevent a buyer from believing it’s your responsibility to look after the home after it’s sold, among other things. Filing this documentation yourself, or hiring a lawyer, can sometimes amount to what a commission to a real estate agent would be. Another reason why hiring real estate agents can be a good idea for you.
There are plenty of good reasons to hire an agent when selling your home, but you have to make sure you’re hiring the right one.
With the decision to hire a realtor made, you still might be wondering: how do I make sure the realtor I commission is going to be the right man or woman for the job? Finding a realtor is not always as easy as looking one up in the phonebook and giving them a call. Sure, you might get lucky, but wouldn’t you rather know for sure that the person you’re hiring is not only going to do a great job, but is going to live up to all your expectations? It might sound far-fetched, but by doing a little research before you make your choice, you can save yourself the trial of hiring a real estate agent that’s not right for you.
Tip #1: Look up their track record. A realtor with a good track record is invaluable, and sometimes difficult to locate. Ask if you can get into contact with some of their previous jobs. If you do your homework, and ask how the realtor served their past clientele, you’ll get valuable feedback about whether or not it’s the right realtor for you.
Tip #2: Ask about their marketing. As you probably know by now an effective realtor is an effective marketer. Find out what your real estate agent is willing to do to market your home. If the real estate agent has a rote marketing plan that’s effective, that’s good, but many real estate agents get into a rut of marketing your home the same way each time. Find out if your real estate agent is going to treat your listing uniquely, and if they’re going to establish a marketing plan that works for you.
Tip #3: Pay attention to their customer service. The way a real estate agent treats you is likely how they treat their colleagues, as well as potential buyers. Pay attention to how you’re treated at the office or even over the phone. This will over you valuable clues as to whether or not you want to work with this person. Are they cordial? Prompt? Do they take time getting to know who you are, what your needs are? Are they resourceful? Do they take advantage of their expertise to help you, or are they resting on their laurels? Don’t assume simply because you’ve hired an agent that you’re automatically in good hands. Take time to probe and ascertain how well you’re being treated.
Tip #4: Make sure your realtor sells your home. What does that mean, exactly? From time to time a real estate agent will transfer your listing to an assistant or to a different realtor altogether. It sounds odd, but it’s a relatively regular practice. When you’re scouting for real estate agents, ensure that your listing will be handled by the person you hire!
If you take time on each step of the way, your chances of finding a great realtor are improved.Using The Internet To Find A Realtor
If you want to use the Internet as your primary resource when researching potential real estate agents there are a couple of savvy and effective ways to go about doing this.
#1 – Look in business directories, unaffiliated with any real estate agency. Often agencies will have their own directories, but the information available on these is usually quite straightforward, or deliberately slanted in favor of the agents that are listed. Instead, try to find your agent on neutral ground. Although you’ll want to examine their website (we’ll get to that in a minute), first try to locate the agent in a business directory with no direct affiliations to the realtors that are listed.
#2 – Read the client reviews. There are few pieces of information more revealing than customer or client reviews. Reading these reviews is a way of doing your homework on the real estate agent without picking up the phone or leaving your house. A customer review is a valuable piece of information because anyone willing to take time out of their day to post a review is going to put forward their honest opinion about the service they received.
#3 – Find the realtor’s web page. You want to look up the realtor’s web site so you can see the degree of professionalism the real estate agent puts into marketing them self. Remember, a real estate agent is a marketing expert, so how well do they do when it comes to marketing their own services? Review the site to the best of your ability. How does it look to you? Does it offer you information that you were looking for? A real estate agent’s website is like their online office, and as such it should be regarded with the same attitude that you would treat an actual office. Is it welcoming? helpful? etc.
If you follow your instincts, and take your time, using the internet as a tool to research real estate agents could pay off well for you.
Qualities To Look For In A Great Realtor
There are a few things that you can look for in a realtor that will give you a clue as to how well they will perform when you give them your listing. The first thing to look for is a realtor that is enthusiastic about their job.
Enthusiasm might be the most important quality in a real estate agent because enthusiasm sells. Enthusiasm means going the extra mile for the clientele. Enthusiasm comes from confidence, confidence in knowing the realtor can get the job done, knowing they’ll be able to meet your needs, knowing that both buyer and seller will be satisfied at the end of the day.
The next quality to look for, tied in with the first, is communicative capacity, or your realtor’s ability to communicate. Communications skills are essential in a people-based business like real estate. If your realtor is a skilled communicator, chances are your home will be sold, and you will be personally satisfied by the job. Why? Because a good communicator can also listen, and will take the time it takes to understand the needs and desires of their customer.
Luckily communication skills and enthusiasm are easy to gauge. You can tell whether these traits are present right away, as soon as you are sitting face to face with the realtor. Other skills are less easy to detect. When shopping for a real estate agent, then, it’s important to follow your instincts. There’s a reason why sayings like, “go with your gut” have become so popular, even cliche, and it’s because they’re true.